Bloom Squad

Design Research
Client: Mercy Corps
2018

IDEO.org partnered with Mercy Corps to design an experience to help help teach sexual reproductive health to girls within the Za'atari Refugee Camp in Jordan. We conducted extensive user research and prototyping with girls of all ages as well as with the adults who were a part of their world. The challenge was to create a soution with content that is isnt embarrassing for the girls and respectful to their culture and religion.